Kickerstarter
Objective
Redesign a live campaign page to improve engagement and conversion.
Role
Content strategy, UX Design, Implementation, Messaging, Quick Copy.
Deliverables
PDF High Fidelity Mockups, Exported Assets, Implementation Guide.
Indiegogo
Objective
Redesign at the last minute the Indiegogo campaign page to reflect the brand identity, quality of the product, and company/product messaging.
Create corresponding and consistent facebook and instagram adverts for PPC digital advertising and social media marketing content throughout the live campaign.
Why?
Agency 2.0 are a renounced digital marketing agency based in L.A. We were not happy with their off brand draft of the campaign page designs and so decided 24 hours before launch to bring these tasks in-house.
Role
Graphic Design, Content strategy, UX Design, Implementation, Video Editing, Messaging, Copywriting, Digital Advertising.
Deliverables
High Fidelity Mockups, Exported Assets, Implementation via the Indiegogo Platform, HTML and CSS.
Results
The IGG campaign hit its target in 24hrs of launch and went on the raise over $1M in funds via 1000s of IGG backers.